Jocelyne O. McGeever

Jocelyne O. McGeever

has held the top Strategic Marketing role in B2B companies with Engineered Products in various industries, including thin films and coatings. Her experience spans Fortune 500 companies, mid-size firms, Management Consulting and technology start-ups, in technical, Sales and Marketing roles.

As a Management consultant, she has helped clients shape their business strategy. Increase in profit from innovation, shortening in time to market for global companies, and higher business valuation at time of sale have resulted from her implementation of Stage Gate®, presented at SVC TechCon 2011, and market research for product design or new market entry.

She is an expert in commercialization of new technology. She excels at investigating multiple markets and prioritizing the best prospects, then creating, structuring and developing new business opportunities outside the core business, and negotiating win-win partnerships. Her experience spans diverse economic sectors, providing comprehensive knowledge of many industry practices and enables her to identify market opportunities yielding highest value and pricing. Her approach has delivered a 900% price premium and 33% CAGR.

Her considerable experience doing business globally in corporations of all sizes makes her a natural choice to guide expansion overseas or to set up business in the U.S.

She holds a Masters Degree in Materials Engineering from Ecole Centrale de Paris and a MBA with major in Marketing from Northwestern University’s Kellogg School of Management. She is the author of several patents and over two dozen published papers.